(English) Big applause to iClick Interactive Hydron team for winning the Bronze Award on Best Use of Data Insights at the MARKies Award 2019! This award recognizes the effective use of data planning and analytics tools that iClick used to develop the creative and media planning idea. Great work team and thanks Hydron for having us on board.
Hydron, a well-established contact lens manufacturer in Taiwan, is aiming to expand into Hong Kong market with their contact lens sub-brands and ecommerce site. iClick Interactive helps Hydron to understand Hong Kong market with our proprietary data-driven marketing platform and position their sub-brands with our tailor-made marketing strategy. iClick’s marketing solutions not just achieved the campaign KPI in driving impressive number of acquisition, but also enabled Hydron to gain insights about its target audience in Hong Kong and is beneficial to the development of their marketing strategy.