(English) iClick Interactive, FEZ Japan and Cplus co-hosted “China Digital Marketing Conference 2019” in Tokyo, Japan yesterday. 80+ Japanese marketers joined to conference to learn the digital landscape and winning strategy in capturing the Chinese tourist market. Market leaders of China market are invited to share their insights with the newbie of China market.
Ian Chan, Senior Business Development Director of Tencent, shared the market landscape of China and showcases of solutions for approaching target audiences with Tencent platform. Andrew Lai, Industry Director of Tencent WeChat Work, introduced the role of WeChat Work in building intelligent enterprise and advised the effective ways of adopting WeChat Work in CRM. Vincent Zhang, Partner and Vice President of Changyi, demonstrated the solutions of WeChat mini-program with case studies which gives guests a clear picture of adapting WeChat mini-program to marketing plan. Great applause to all speakers and thanks for the valuable insight that shared with attended guests.