(简体中文) 爱点击荣膺第十一届金鼠标数字营销大赛两项大奖
2020-07-08

(简体中文) 近日,由北京大学新媒体营销传播(CCM)研究中心、网赢天下网主办的“第11届金鼠标国际数字营销节”正式公布了本届大赛的获奖名单。爱点击(NASDAQ:ICLK)凭借出色的数据与技术积累以及优秀的数字营销服务能力在参赛的600余家竞选企业以及上千件参赛作品中脱颖而出,荣膺“金鼠标年度数字营销影响力技术公司”与“社会化营销类案例铜奖”两项大奖。

金鼠标数字营销大赛始创于2009年,聚焦全球数字营销的发展,得到中国大陆、香港、台湾地区以及韩国各大广告代理公司、网络媒体、品牌广告主、第三方平台的广泛支持和高度认可,被誉为“数字营销界的风向标”,至今已成功举办11届。本届大赛共收到1300+作品。其中案例类作品超过1000件,涉及品牌广告主600余家,作品质量稳步提升。

作为领先的独立在线营销与企业数字化运营解决方案提供商,爱点击今年以来进一步深化了媒体合作伙伴关系,并加速推动了MCN业务在数字营销领域的深度布局。今年年初,爱点击在合肥语音产业园正式开启红人孵化计划,为优质内容的持续产出奠定基础,向构建完整的商业生态闭环迈出了坚实的一步;4月,爱点击与腾讯国际事业部达成战略合作,成为腾讯IBG海外业务的首个“铂金合作伙伴”;在产品创新层面,爱点击联合腾讯文旅共同推出了“文旅内容推荐管理系统”,助力景区数字化升级。此次爱点击荣膺“年度数字营销影响力技术公司大奖”,正是业内专家及学术界人士对爱点击在数字营销领域帮助产业创新发展做出突出贡献的肯定和表彰。

爱点击首席营销官江坚炜表示:非常高兴能获得主办方和业界专家学者们的认可,此次获奖证明了爱点击过去一年里,在营销领域的辛苦付出获得了回报和肯定。作为业内为数不多的能够在提供数字营销服务的基础上同时配置MCN机构的大型企业,这种业务上的创新融合所带来的协同效应让我们在服务品牌主的过程中具备了独特的优势,并取得了不错的成绩。

当前我们已经与超过100+国际国内知名品牌完成高质量内容营销合作,累计为品牌主带来超过1000W+的点击,在塑造品牌与口碑方面拥有深厚的积累与经验。伴随着行业发展,爱点击将继续以数据和技术为核心,同客户及合伙伙伴一起,不断探索新的营销边界,持续创新营销业务模式,期待给行业与客户带来更多的惊喜,为市场创造更多价值。

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