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Marketing Solutions

Data-Driven Marketing is Indispensable to Marketers Targeting China

Our proprietary platform, which boasts cross-channel and cross-screen capabilities, transforms data into insight, action and performance.

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A Leading Independent Marketing Technology Player in China

We use data and AI-driven technology to help brands target and acquire the right customers efficiently and effectively.

Solutions
Proprietary Consumer Dataset
  • Reach over 1,300M+ anonymously-profiled Chinese users
  • Gather real-time audience insights leveraging multi-dimensional data map
Solutions
Access Premium Chinese Media
  • Covers millions of PC websites, mobile apps and premium OTV platforms
  • Integrated with leading premium ad exchanges & media channels
Solutions
Cutting-edge Technologies
  • Over ten-year experience of machine-learning & AI-driven data analytics
  • Predictive analytics & real-time matching technologies

Channel

Customized ad to reach relevant target audiences across various channels

Solutions
Mobile

Reach and connect with your target audience across premium mobile apps network

Solutions
Video

Boost campaign performance via our preferred deals with leading video publishers in China

Solutions
Display

Banner and video ads available in multiple formats on selected premium publishers

Solutions
Search

Cover the most prime spots on global and China search engines

Solutions
Social

Incredible reach connecting with many key Chinese social media app publishers in China

Solutions
Multi-Channel Network (MCN)

Consist of thousands mid- and top-tier KOLs which covers a wide range of consumer products including fashion, skincare, beauty, travel, food and lifestyle

Case Studies

retail
Award Winning
iAccess

K11 Musea – “Share Joy” Campaign

To celebrate K11 Musea’s first anniversary, the luxury shopping centre in Hong Kong pushed out the  “Share Joy” campaign for driving brand awareness with a series of art and culture events, in particular one of their most ambitious works, Van Gogh’s Ear.

 
automobile
 
iAccess

Audi A6L MoTV Campaign

Audi achieved an exceptionally high CTR of 4.44% for its new model A6L’s ad campaign via the adoption of iClick Interactive’s MoTV solution, achieving an ad conversion rate of 2.3 times the average of standard mobile ad.

 
luxury
Award Winning
iAccess

Great Eagle Group – Ontolo’s “Wisdom of Living” Membership Campaign

The Great Eagle (”GE”) has debuted their ”Wisdom of Living (‘WOL’)” Membership programme beginning of September 2020.

 
sports-lifestyle
Award Winning
iAccess

Big Data Empowers Precision Marketing – PUMA

Puma significantly increased its brand followers by 126% via iClick Interactive’s proprietary data platform that precisely identified its core target audience groups.

 
luxury
 
iAccess

Cartier’s MoTV Campaign for The Cartier Drive

Cartier reached an average CTR of 1.58% for its new men’s watch launch campaign via iClick Interactive’s MoTV solution, with 30% of the target audience reached finished watching the ad.

 
travel-hospitality
Award Winning
iAccess

Air New Zealand x Tourism New Zealand Online Promotion Campaign

Air New Zealand (ANZ) more than doubled its advertising ROI and online flight bookings after running a cross-channel online promotion campaign with iClick Interactive together with Tourism New Zealand (TNZ).

 
consumer-electronics
Award Winning
iAccess
iAudience
iNsights

Blueair Asia “Urban Oasis – Enjoy healthy lives at home” Campaign

The demand for personal hygiene and homecare products has grown exponentially amidst the COVID-19 pandemic. This created a huge market opportunity for Blueair, a Swedish company providing award-winning air purifiers to expand their business massively across APAC, covering Hong Kong, Thailand,

 
sports-lifestyle
Award Winning
iAccess

Get the most out of mobile solutions – NIKE.COM

Adopting a full suite of iClick Interactive’s mobile advertising solution, Nike achieved a 400%+ increase in sales and a significant boost in online traffic for its new online store, with 65%+ traffic coming from mobile.

 
banking-finance
Award Winning
iAccess

Citibank Online Acquisition Campaign – Loan Product

Citibank significantly increased its brand awareness via iClick Interactive’s mobile search and display campaign, with a significant boost in online acquisition completion rate by over 40%.

 

A Game Changer for Your Business with Our Proprietary Platforms

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