About iClick Academy
iClick Academy is a part of iClick Interactive Asia Group Limited (NASDAQ:ICLK), a leading enterprise and marketing cloud platform in China, aims to promote innovation research, industry insights, talent development and project implementation leveraging the emergence of Big Data, Cloud Computing and AI technologies in the field of what enterprises are looking for to survive in the market and maintain its growth. Inherent with a vision to infuse “innovative thinking”, we establish a network and innovation platform, research-based learning system and practical training scheme based on today’s enterprise business needs on digital transformation and O2O business model. We strive to embrace and foster innovation with the aim to further drive business growth and development for enterprises, industrial IoT, SaaS, Martech and other related fields.
Our Objective
Our Focus
iClick Interactive Releases "2024 AI Empowered Marketing Application Whitepaper," Large-scale Applications of AI are Sweeping
(Content in Chinese only)
Dr. Tang Jian Delivered a Keynote Speech at Beijing and Anhui Entrepreneurs Conference
(Content in Chinese only)
Grasp New Opportunities. Empower Enterprises with High Quality Development in the Digital Era.
(Content in Chinese only)
iClick Helps Enterprises to Move Towards Digitalization with Operational Efficiency
(Content in Chinese only)
iClick Further Enhances SaaS-based Solutions through Full Acquisition of iParllay
(Content in Chinese only)
Dr. Jian Tang: Our Vision to Help More Traditional Enterprises with Technological Innovation in China
(Content in Chinese only)
Baozun and iClick Announce Equity Investment and Strategic Business Cooperation
(Content in Chinese only)
iClick Interactive Asia Group Limited Issues Letter to Shareholders and Provides Corporate Update
(Content in Chinese only)
iClick Interactive Releases "2024 AI Empowered Marketing Application Whitepaper," Large-scale Applications of AI are Sweeping
(Content in Chinese only)
Dr. Tang Jian Delivered a Keynote Speech at Beijing and Anhui Entrepreneurs Conference
(Content in Chinese only)
Grasp New Opportunities. Empower Enterprises with High Quality Development in the Digital Era.
(Content in Chinese only)
iClick Helps Enterprises to Move Towards Digitalization with Operational Efficiency
(Content in Chinese only)
iClick Further Enhances SaaS-based Solutions through Full Acquisition of iParllay
(Content in Chinese only)
Dr. Jian Tang: Our Vision to Help More Traditional Enterprises with Technological Innovation in China
(Content in Chinese only)
Baozun and iClick Announce Equity Investment and Strategic Business Cooperation
(Content in Chinese only)
iClick Interactive Asia Group Limited Issues Letter to Shareholders and Provides Corporate Update
(Content in Chinese only)
Expert Opinion
Our Mission
6 Core Functions
Industry Reports
External Knowledge Sharing
Strengthen cooperation and exchanges with external parties to enhance the company’s influence in related field
Innovative Content and External Communication
Enhance iClick’s influential power in the industry continuously through innovative content, business content and brand communication
Nourish a Thriving Culture
Promote the integration of our corporate values with three building pillars - ”Integrity, Pragmatism, and Innovation”
Organizational Development and Talent Training
Assist the group management team to continuously improve the company’s organizational capabilities and talent competencies through organizational innovation content sharing, communication mechanism, internal sharing, vocational training and succession
Innovative Practice Support
Provide methodological, organizational optimization strategy, internal and external propaganda together with other support to the innovation center’s projects in different market segment and product technology field
Think Tank
Provide professional methodology and data insights for corporate strategies development by enhancing iClick’s overall capability concerning topics such as industry knowledge, theories, and business insights
Meet Our Board of Dean
Responsible for :
1. Key Focus
2. Intelligence
3. External Training
4. Performance
Responsible for :
1. Internal Training
2. Organizational Development & Training
3. Corporate Culture
Responsible for :
1. Intelligence (Industry Insight, Innovative Practices)
Innovation Practice Methodology
November 1, 2023
Customized Personalized Scene Interaction to Help Brands Unleash Infinite Potential
(Content in Chinese only)
October 18, 2023
Creating a 'New Top Star' Private Domain Super IP, Igniting a Cognitive Revolution in the Dairy Industry
(Content in Chinese only)
September 28, 2023
AIGC Empowers Creative Implementation, Activating Brand's Private Domain Dynamics
(Content in Chinese only)
September 15, 2023
Breaking Conventions: Unobtrusive Research to Uncover Genuine User Needs
(Content in Chinese only)
September 7, 2023
Advanced Strategies in Celebrity Endorsement Marketing to Boost Brand Efficiency
(Content in Chinese only)
August 24, 2023
The Solo Economy, Reverse Marketing: Decoding New Trends in Qixi Marketing
(Content in Chinese only)
August 3, 2023
Six Steps to Unlock the Full Chain of Search Advertising, Effortlessly Boosting ROI
(Content in Chinese only)
August 2, 2023
Exploring the Digital 'Last Mile' in the Beauty Industry through 'Five-Senses Marketing'
(Content in Chinese only)
June 14, 2023
Breaking the User Circle: Assisting Brands with Digital Co-branding Marketing Strategies
(Content in Chinese only)
June 8, 2023
Enhancing Consumer Experiences: Deepening Consumption Scenarios and Expanding Service Boundaries
(Content in Chinese only)
June 2, 2023
Task-driven Campaigns: Catalyzing Innovation and Enhancing Shoppers' Experience
(Content in Chinese only)
May 24, 2023
From Incentive to Immersion: Elevating Shoppers' Experience through Gamification
(Content in Chinese only)
May 18, 2023
Leveraging Membership Loyalty Points to Amplify Member Engagement and Loyalty
(Content in Chinese only)
May 11, 2023
The Importance of Loyalty and Membership Programs in the Digital Marketing Landscape
(Content in Chinese only)