We are excited to announce that iClick has been selected as one of the top Martech players in the latest "2021 China’s MarTech Market Report” developed by iResearch, a leading professional market research and consulting company focuses on online audience measurement and consumer insights in China.In this special edition, it covers the latest Martech showcases in China and how quickly iClick is transforming over the past years in the form of providing innovation in its core products as to offer marketers a new perspective on how to leverage future marketing technologies in meeting their business objectives. Integrating data from multiple sources into one centralized marketing database isn’t a new concept but the use of AI and automating this integration process is a key win that iClick brings to the market along with omnichannel capability.We are well recognized with our proprietary enterprise and marketing cloud platform covering 98% of Chinese internet users, empowering enterprises with full stack marketing and enterprise solutions to build new engines for digital growth, improving both business performance and efficiency.

iAudience Insights Spotlight – Issue #10: Discover the Latest Smartphone Trends in ChinaChina is the world's largest smartphone market with smartphone shipments during Q1 2021 doubled year-on-year, leading the global smartphone market both in terms of manufacturing and smartphone brands. The fierce competition in the smartphone market drives smartphone manufacturers focus on research and development for new models with better imaging, display, internet connectivity, battery charging and storage capacity.

With rising purchasing power of consumer, the Chinese e-commerce market has become an attractive market to worldwide retailers. WeChat mini-program is fueling a new generation of cross-border e-commerce growth in China, demonstrating its uniqueness from other e-commerce platforms as it offers not only convenience, but also private domain traffic management capabilities, enabling global brands to build customer data assets. Gollala, a Korean women’s fashion store, has successfully expanded its presence in the China market via WeChat mini-program by leveraging iClick’s powerful SaaS-based Cross-Border Smart Retail Solution. In this article, you will discover the crucial role of WeChat mini-program in helping global brands establish their cross-border e-commerce business in China. Click here to read the full article: https://bit.ly/2SnqEs0

The Chinese e-commerce market has become a prevalent player for many global retailers. From this emerging market trend despite the pandemic, cross border e-commerce solutions, mostly dominated by WeChat Mini-Programs have opened up the opportunity for many global brick-and-mortar retailers to successfully connect with Chinese consumers, bringing much recovery to their businesses.

iAudience Insights Spotlight – Issue #9: Uncover the Latest Trend of Cross-border E-Commerce among Chinese Audience China’s cross-border e-commerce (CBEC) has been growing rapidly in recent years. With the rising affluence in China and the rapid shift to online shopping amidst the pandemic, Chinese consumers demand for high-quality foreign products and brands have propelled significantly, attracting global brands to tap into the lucrative Chinese market.

iAudience Insights Spotlight – Issue #8: The Bright Future of China’s Vast and Growing Electric Vehicle Market In the past few years, the automotive industry’s transformation has been accelerated around the world with progressive growth in EV penetration especially in China and Europe. China remains the world’s largest electric vehicle (EV) market with a record of 1.3 million electric vehicles sold in 2020, driven by the excellent network of standardized public EV chargers, government support and robust consumer demand. Faced with rising competition, Chinese automakers such as BYD, NIO and XPeng are accelerating their innovation to debut new models with more autonomous features.