Skip to content
Happy Hour Meetup with iClick and Douyin: Influencer Marketing in China

Happy Hour Meetup with iClick and Douyin: Influencer Marketing in China

In 2018, there were around 674 million social media users in China.* Despite Facebook, YouTube, and Twitter being blocked in the country, local social networking sites such as Tencent WeChat, RED and Douyin have been attracting millions of users, making China the world’s biggest social media market. iClick partnered with Douyin to gather some of the brightest experts on social marketing to discuss the rising trend of influencer marketing in China.

In the happy hour event “iClick Meetup: Influencer Marketing in China” we held earlier in Hong Kong, over 80 clients and partners joined us to exchange knowledge and discuss ideas about social marketing and KOL stratgety in China. Guest speakers from Douyin and its top KOL Jinx Yao shared their first-hand insights on Chinese social media landscape, trends and how to stand out in China’s oversaturated influencer economy. Our Business Development Director Cristina Ng shared experiences and practical tips on laying out brand strategies to activate social media presence and increase visibility in China via deeper and smarter collaboration with KOLs.

*Source: Statista – Number of social network users in China from 2017 to 2023

More Posts

iClick x Xiaohongshu x Austrade's "Xiaohongshu Marketing Strategy Briefing 2024" in Sydney

April 12, 2024

The highly successful Sydney edition of "Xiaohongshu Marketing Strategy Briefing 2024" was organized with great success by iClick and Xiaohongshu, supported by the Australian Trade and Investment Commission (Austrade) and Investment NSW.

 

iClick is a Triple Finalist at the Prestigious Hashtag Asia Awards 2024!

April 11, 2024

We're overjoyed to announce that iClick is a triple finalist at the prestigious Hashtag Asia Awards 2024! We've been nominated in two categories, boasting a total of three outstanding campaigns in the running, under Best Social Media Campaign: WeChat and Best Social Media Campaign: Xiaohongshu.

 

iClick x Xiaohongshu x Austrade's "Xiaohongshu Marketing Strategy Briefing 2024" in Melbourne

April 10, 2024

We are thrilled to reflect on the tremendous success of the Xiaohongshu Marketing Strategy Events recently organized by iClick Interactive and Xiaohongshu in Australia, and with the support of Australian Trade and Investment Commission (Austrade)! 

 

iClick Interactive Releases "2024 AI Empowered Marketing Application Whitepaper," Large-scale Applications of AI are Sweeping

April 5, 2024

From ChatGPT to Sora, every leap in artificial intelligence (AI) development sparks global discussions. AI consistently demonstrates remarkable vitality, continuously revealing surprises that influence various industry revolutions by enhancing learning and cognitive capacities. Technological evolution prompts companies to proactively adapt, align with current trends, and strategize for future market dynamics.

 

iClick’s Participation at ITB Berlin 2024

March 11, 2024

We are delighted to have participated in ITB Berlin 2024 alongside our esteemed media partner, TongCheng Travel (TCEL). The opportunity to connect with professionals and industry leaders from around the world has been truly exceptional.

 

Happy International Women's Day 2024 from iClick! 

March 8, 2024

Today, we honor the remarkable contributions of women within our iClick family across our global offices. But this celebration isn't just about recognizing our female colleagues; it's about acknowledging the importance of diversity, equity, and inclusion in our workplace and beyond. Let's unite in recognizing and applauding their achievements as we continue to strive for gender equality together.

 
ESG

iClick Interactive proudly receives 3 prestigious awards at the 10th TMA Mobile Marketing Ceremony

March 8, 2024

The 10th TMA Mobile Marketing Ceremony recently concluded in Guangzhou, honoring iClick Interactive (NASDAQ: ICLK) with three awards in recognition of its outstanding achievements and industry influence in the mobile marketing domain. The accolades include the title of "TMA 10th Anniversary Mobile Marketing Innovate Company" for iClick Interactive, "TMA 10th Anniversary Mobile Marketing Leader Individual" for Dr. Tang Jian, Chairman, Chief Executive Officer, and Co-Founder of iClick Interactive, and "TMA 10th Anniversary Mobile Marketing Outstanding Individual" for Ms. Nancy Rong, Vice President of Brand Marketing at iClick Interactive.

 

iClick Interactive has been granted the SMEs of SRDI (专精特新) by the People’s Government of Beijing Municipality

March 8, 2024

On December 12th, 2023, the Beijing Municipal Bureau of Economy and Information Technology released the list of "Specialized, Refined, Differential, and Innovation (SRDI) Small and Medium-sized Enterprises (SMEs) in Beijing" for the Third Quarter of 2023. iClick's extensive expertise in the MarTech field and its provision of professional and refined digital solutions for enterprises have led to this prestigious recognition.

 

Outstanding Success! iClick Workshop: Unleashing Success in the Dynamic Chinese Social Media Landscape of 2024

January 24, 2024

A sincere thank you to everyone who participated in our recent event, the iClick Workshop: Unleashing Success in the Dynamic Chinese Social Media Landscape of 2024. Your involvement played a pivotal role in making it an iClick Workshop: Unleashing Success in the Dynamic Chinese Social Media Landscape of 2024 and a promising start for 2024!

 

We use cookies to give you the best digital experience. By continuing to browse this site, you give consent for cookies to be used.  To learn more information about the use of cookies, please visit our cookie policy.