Skip to content
Happy Hour Meetup with iClick and Douyin: Influencer Marketing in China

Happy Hour Meetup with iClick and Douyin: Influencer Marketing in China

In 2018, there were around 674 million social media users in China.* Despite Facebook, YouTube, and Twitter being blocked in the country, local social networking sites such as Tencent WeChat, RED and Douyin have been attracting millions of users, making China the world’s biggest social media market. iClick partnered with Douyin to gather some of the brightest experts on social marketing to discuss the rising trend of influencer marketing in China.

In the happy hour event “iClick Meetup: Influencer Marketing in China” we held earlier in Hong Kong, over 80 clients and partners joined us to exchange knowledge and discuss ideas about social marketing and KOL stratgety in China. Guest speakers from Douyin and its top KOL Jinx Yao shared their first-hand insights on Chinese social media landscape, trends and how to stand out in China’s oversaturated influencer economy. Our Business Development Director Cristina Ng shared experiences and practical tips on laying out brand strategies to activate social media presence and increase visibility in China via deeper and smarter collaboration with KOLs.

*Source: Statista – Number of social network users in China from 2017 to 2023

More Posts

A Triumphant Conclusion of "iClick's Singapore Inbound Marketing Conference 2023: Unlocking Chinese Travelers' Shopping Behavior"

November 28, 2023

We are delighted to announce the triumphant conclusion of "iClick's Singapore Inbound Marketing Conference 2023: Unlocking Chinese Travelers' Shopping Behavior." The event was a resounding success, bringing together a dynamic group of marketers eager to explore insights and strategies for effectively engaging with Chinese travelers visiting Singapore.

 

iClick's Participation at World Travel Market London 2023

November 21, 2023

We are delighted to share we have recently participated in the prestigious World Travel Market (WTM) London 2023, a premier global event in the travel and tourism industry. WTM London stands as the epicenter of the world's travel industry, attracting over 43,000 global visitors, uniting professionals, inspiring innovation, and providing a platform for exhibitors to showcase their services to international audiences.

 

iClick's Participation at AdAsia 2023 Seoul

November 3, 2023

We are thrilled to share that our Korea team recently participated in AdAsia 2023, the K-Insightful Digital Marketing Festival held in Seoul, under the theme "Transform, Play, Connect." This event aimed to redefine the role of advertising in the age of Digital Transformation. The gathering featured notable speakers and engaging discussions on various aspects of digital marketing and advertising, attracting over 5,000 participants from 20 Asian countries.

 

V-Click x Baidu: Search Marketing Workshop in Bangkok

November 3, 2023

We were thrilled to host an outstanding conference last week in Bangkok, where we delved into the exciting potential of the Chinese travel market. We were joined by over 80 brand and agency marketers, all eager to gain a deeper understanding of Chinese traveler behavior and learn how to effectively tap into this promising market.

 

iClick has been ranked among the “Top 10 Travel Retail Solutions Companies 2023” by APAC CIO Outlook

November 3, 2023

We're thrilled to share that iClick has been ranked among the “Top 10 Travel Retail Solutions Companies 2023” by APAC CIO Outlook, a prominent digital and print technology magazine uniting the Enterprise IT Community across the Asia Pacific.

 

iClick Interactive at The Trinity Forum 2023

October 30, 2023

We're thrilled to share that iClick participated in The Trinity Forum, a prestigious global airport conference held at the Regala Skycity Hotel on October 25-26. This was our second consecutive year joining the event since our successful debut in Singapore back in 2022.

 

V-Click x Ocean Engine Workshop: "China’s Travel Rebound: Unlock the Power of Digital Marketing to Chinese Travelers with the New Visa Policy"

October 24, 2023

The "China’s Travel Rebound: Unlock the Power of Digital Marketing to Chinese Travelers with the New Visa Policy" conference, organized by V-Click Technology, took place in Bangkok and was a resounding success.

 

iClick Interactive Received the Smart Retail Tech Award (Vendor Group)—SILVER Award and the Smart GBA Retail Solution Award 

October 17, 2023

We are thrilled to announce our recent achievements, as we have been recognized with prestigious awards in the field of smart retail technology. These accolades reaffirm our dedication to delivering cutting-edge marketing solutions for the retail industry.

 

iClick Interactive at TFWA World Exhibition & Conference 2023 in Cannes

October 10, 2023

Ooh la la! iClick had an absolutely unforgettable time at the prestigious TFWA (Tax Free World Association) World Exhibition & Conference 2023 in Cannes! As one of the TFWA i.lab exhibitors, we had the incredible opportunity to showcase our data-driven travel retail solutions, empowering international brands to tap into the immense potential of the dynamic Chinese market.

 

We use cookies to give you the best digital experience. By continuing to browse this site, you give consent for cookies to be used.  To learn more information about the use of cookies, please visit our cookie policy.