[MarketingPulse X eTailingPulse] iClick’s Exclusive Workshop Sees Full House and Empowers Marketers to Target Chinese Travelers in a New Exciting Way!
We were thrilled to host an Exclusive Workshop on #Metaverse Marketing at the long-awaited in-person #MarketingPulse X #eTailingPulse, with over 350 marketers from diverse backgrounds joining us to explore the potential of Metaverse and learn about the best approach to target and entice Chinese travelers and millennials.
Key Takeaways from our prestigious speaker during the fireside chat:
Erich Wong, Head of Growth (Hong Kong) at The Sandbox, emphasized the need to act quickly and launch on the Metaverse. He highlighted Metaverse offers brands a unique platform to engage with customers in a new immersive way. The travel industry can leverage Metaverse to reach more travelers, regardless of time and distance, by providing real-world view experiences and creating interactive experiences exclusive to the Metaverse.
Philip Chau, Vice President, Group Head of Marketing at Regal Hotels International encouraged brands to develop their own strategies, direction, and content that resonates with their brands. He also highlighted the importance of building and enlarging communities to reach the target audience and sustain growth. Metaverse Marketing can drive O2O online and offline experiences, create buzz and call to action.
Yoyo Ng, General Manager of iClick Interactive Asia Group Limited, explained how web2 and web3 work together to help brands start their journey in web3. iClick uses a combination of user data from web2 and personalized user experience from web3 to help brands drive business growth. The data analysis provided by iAudience and iCampaign allows us to generate emotional connections, share stories, and build trust through community development. Through the use of iFans, brands can identify KOLs in your community and raise awareness through storytelling.
We hope these insights have given you a glimpse into the potential of Metaverse Marketing and how it can benefit your brand to drive branding and lead generations. Contact us to learn more about our Web2 to Web3 marketing solutions and how we can help your brand capture the unprecedented opportunity of Chinese travelers after the border reopens: https://lnkd.in/g8wkZSar
iClick Wrapped Up a Triumphant Presence at Digital Marketing Asia 2023 in Singapore!
December 8, 2023
We're thrilled to announce that iClick has just wrapped up a triumphant presence at Digital Marketing Asia 2023 in Singapore! Over three dynamic days, the conference attracted 500+ marketers and digital gurus eager to propel themselves into the future of marketing. Kudos to Marketing Interactive for organizing this stellar annual event! It was a fantastic opportunity to build relationships, gain insights, and participate in thought-provoking discussions spanning various themes throughout the event.
iClick Wins Two Awards from The Moodies 2023: Best Use of WeChat and Small Budget Campaign of the Year!
December 5, 2023
Exciting News! iClick Wins Two Awards from The Moodies 2023: Best Use of WeChat and Small Budget Campaign of the Year! We are absolutely thrilled to announce that iClick has been recognized with two prestigious awards at The Moodies 2023, travel journey omnichannel awards organized by The Moodie Davitt Report! Our innovative use of WeChat and successful small-budget campaign for LVMH Beauty—Make Up For Ever have been recognized as the best in the industry.
A Triumphant Conclusion of "iClick's Singapore Inbound Marketing Conference 2023: Unlocking Chinese Travelers' Shopping Behavior"
November 28, 2023
We are delighted to announce the triumphant conclusion of "iClick's Singapore Inbound Marketing Conference 2023: Unlocking Chinese Travelers' Shopping Behavior." The event was a resounding success, bringing together a dynamic group of marketers eager to explore insights and strategies for effectively engaging with Chinese travelers visiting Singapore.
iClick's Participation at World Travel Market London 2023
November 21, 2023
We are delighted to share we have recently participated in the prestigious World Travel Market (WTM) London 2023, a premier global event in the travel and tourism industry. WTM London stands as the epicenter of the world's travel industry, attracting over 43,000 global visitors, uniting professionals, inspiring innovation, and providing a platform for exhibitors to showcase their services to international audiences.
iClick's Participation at AdAsia 2023 Seoul
November 3, 2023
We are thrilled to share that our Korea team recently participated in AdAsia 2023, the K-Insightful Digital Marketing Festival held in Seoul, under the theme "Transform, Play, Connect." This event aimed to redefine the role of advertising in the age of Digital Transformation. The gathering featured notable speakers and engaging discussions on various aspects of digital marketing and advertising, attracting over 5,000 participants from 20 Asian countries.
V-Click x Baidu: Search Marketing Workshop in Bangkok
November 3, 2023
We were thrilled to host an outstanding conference last week in Bangkok, where we delved into the exciting potential of the Chinese travel market. We were joined by over 80 brand and agency marketers, all eager to gain a deeper understanding of Chinese traveler behavior and learn how to effectively tap into this promising market.
iClick has been ranked among the “Top 10 Travel Retail Solutions Companies 2023” by APAC CIO Outlook
November 3, 2023
We're thrilled to share that iClick has been ranked among the “Top 10 Travel Retail Solutions Companies 2023” by APAC CIO Outlook, a prominent digital and print technology magazine uniting the Enterprise IT Community across the Asia Pacific.
iClick Interactive at The Trinity Forum 2023
October 30, 2023
We're thrilled to share that iClick participated in The Trinity Forum, a prestigious global airport conference held at the Regala Skycity Hotel on October 25-26. This was our second consecutive year joining the event since our successful debut in Singapore back in 2022.
V-Click x Ocean Engine Workshop: "China’s Travel Rebound: Unlock the Power of Digital Marketing to Chinese Travelers with the New Visa Policy"
October 24, 2023
The "China’s Travel Rebound: Unlock the Power of Digital Marketing to Chinese Travelers with the New Visa Policy" conference, organized by V-Click Technology, took place in Bangkok and was a resounding success.