[Retail Digital Marketing Conference] Blending Metaverse into your Next Retail Strategy
Yoyo Ng, General Manager of iClick, moderated an informative panel discussion at the Retail Digital Marketing Conference yesterday within the Retail Asia Conference & Expo, featuring leading industry experts to discuss why brands are doubling down on Metaverse, how they adopt metaverse strategies to drive brand awareness and create immersive experiences for their customers.
1. The metaverse is the next big thing for all industries — it is here, and it’s probably here to stay
2. The metaverse represents an opportunity to engage consumers in entirely new ways, creating more a personalized customer experience while pushing brand innovation to the next level
3. Technological innovation will power the future of the metaverse, unlocking new possibilities for branded experiences
4. Young consumers are growing up buying virtual products, and spending digital currencies in today’s digital world
5. Gen Z (core target users) is more likely to purchase video game currencies and clothing/accessories for their avatar, while Millennials are more likely to buy cryptocurrency, land, and NFTs
[Posify X SF Express X GS1 Seminar] An Inspiring Afternoon Sharing on Cross-border Smart Retail Solution
September 27, 2022
How can a WeChat mini program take your eCommerce Business to the next level? Mario Chow, Business Development Manager of iClick, was invited to conduct a sharing on the topic of “Bringing in Potential Shoppers to Your WeChat Mini Program eStore” at Posify X SF Express X GS1 Seminar last week, sharing his valuable insights and case studies on the best of WeChat Mini Program in connecting with Chinese consumers effectively and the power of private domain traffic under the WeChat Ecosystem in driving e-commerce growth.
[IABHK Roundtable Breakfast Event] Evolution of Modern Loyalty Program and Future with NFT
September 15, 2022
What will #loyalty programs look like in #Web3? As part of the IAB Hong Kong Commerce Committee, Yoyo Ng, General Manager of iClick, participated in organizing an exclusive C-level Round Table Breakfast yesterday to discuss the hottest trends in #NFT technology and how to maximise brand engagement and loyalty with customers in the advent of Web3. Over 40+ heavy-weighted experts and C-level executives shared inspiring insights into modern loyalty program evolutions, best practices and learnings driven by Web3 innovations and technologies such as blockchain, NFTs and the metaverse.
iClick Concluded a Tremendous Success at the Retail Asia Conference & Expo!
September 13, 2022
iClick Concluded a Tremendous Success at the Retail Asia Conference & Expo! It was an amazing experience taking part in the Retail Asia Conference & Expo, a b2b “Tech x Retail” event that was held in HKCEC on Sep 6 – 8. We had a successful journey connecting with global retail enterprises and brand marketers, having a chance to share our unique insights on how marketing technology can drive transformation in retail, and demonstrate how our cutting-edge innovative solutions and comprehensive initiatives help brands create value and achieve optimal outcomes to win in the new consumer-driven world. A huge thank you to everyone who visited our booth and brought our hard work to light! Stay tuned for more of our proprietary offerings in the near future!
[HKRMA’s Business Matching Webinar] How to Manage Your Customer Relationships Systematically in Retail's New Normal?
September 9, 2022
We are honoured to be invited by HKRMA to conduct a sharing session, featuring Tunny Fung, our Presales Manager to discuss how enterprises could leverage iClick’s Enterprise WeChat SCRM Data Management Platform to drive customer acquisition, activation, conversion and retention throughout the entire customer lifecycle with the power of digitalized operation and refined management.
Frankie Interview @BUSINESS GOVirtual Conference and Expo 2022
August 17, 2022
According to McKinsey Global Institute Analysis, 70% of China’s consumers are omni channel shoppers. Our President of International Business, Frankie Ho had an interview at the BUSINESS GoVirtual Expo & Conference in July, giving a glimpse of our powerful marketing intelligence platform with cutting-edge technologies, and explaining how marketing technology can help brands reach the #digitalnatives and drive significant business growth efficiently. Click here to watch the full interview (conducted in Cantonese only).
iClick Scooped the “Best Programmatic Marketing Platform” Award at 2022 MarTech Breakthrough Awards!
August 12, 2022
We are ecstatic to share that for the second consecutive year iClick has been the awardee at MarTech Breakthrough Award conducted by Martech Breakthrough, a leading marketing intelligence organization that recognizes standout marketing, advertising, and salestechnology around the world. It is a great acknowledgement of the capabilities of iClick's iAccess solution, a one-stop cross-channel programmatic advertising platform that connects brands and marketers with Chinese consumers via premium Chinese publishers and ad exchanges!
iClick Scooped the “Best Marketing Technology Solution of the Year” at Business Innovator’s 2021 Most Innovative Solution Award!
August 3, 2022
Organized by Business Innovator, a multimedia platform for business information and marketing in the local market, the first-ever Most Innovative Solution Award recognizes the most innovative enterprises and elites across industries that foster the development of the industry through groundbreaking solutions and creativity.
iClick Presented the Chinese Travel Shoppers 2022 Whitepaper at the Second China International Consumer Products Expo
August 2, 2022
iClick was pleased to be invited by EY to speak for the sharing session of the jointly-released Whitepaper at the world-famous Hainan Expo.
[Retail Reset 2022] Physical Store is Not Dead: Leaders Exchange on the Purpose of a Store Today
July 22, 2022
iClick was the Silver Sponsor of Retail Reset 2022 (19-20 July), a 2-day live conference in Singapore on the future of seamless retail experiences and for retailers to adopt best practices on driving growth and revenue amidst change.