HIGHLIGHTS
A data-driven approach to marketing provides both speed and accuracy, and this is imperative when you are targeting China as the market is huge and…
NEWS
We had a good time at China Connect last week exchanging thoughts with fellow industry players and speaking to marketers on their digital plans for…
CASE STUDIES
The award-winning campaign effectively promoted product awareness of and interest in Huawei MateBook via precise multidimensional mobile targeting solution, making the notebook the bestseller in…
RESOURCES
The Chinese outbound travel market will continue to be huge in 2017. We’ve prepared a recap of a few key figures of the Chinese outbound…
HIGHLIGHTS
There’s been a perception that ad fraud is outrageously rampant in China. In our first piece in ‘The China Expert Series‘ with Exchange Wire, Darren…
NEWS
Our International Team is attending China Connect @ Paris this week (1-2 Mar). Look forward to seeing you and have a chat on how we…
CASE STUDIES
Audi achieved an exceptionally high CTR of 4.44% for its new model A6L’s ad campaign via the adoption of iClick Interactive’s MoTV solution, achieving an…
RESOURCES
Over the past couple years, Chinese ecommerce giant Alibaba led a change to overall ecommerce consumer behavior in China by turning a little-known Chinese holiday called Singles’…
HIGHLIGHTS
We’ve won an award! Happy to share that we’re one of the winners on Marketing Tech Insights Magazine’s 2017 list of ‘Top 10 Ad Management…
NEWS
Our Head of Agency Sales for SEA and Europe Darren Jacobs just spoke to The Drum on the launch of iACCESS – iClick Interactive’s new…
CASE STUDIES
Cartier reached an average CTR of 1.58% for its new men’s watch launch campaign via iClick Interactive’s MoTV solution, with 30% of the target audience…
RESOURCES
An infograph on some latest user stats of the Chinese digital market as of Q3 2016. Come check it out!
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