Skip to content
[Retail Innovations Asia Conference 2022] How Private Domain Traffic is Shaping future Cross-border E-Commerce Strategy in China?

[Retail Innovations Asia Conference 2022] How Private Domain Traffic is Shaping future Cross-border E-Commerce Strategy in China?

Retail Innovations Asia Conference 2022, organised by Escom, is designed for business leaders to discover the trends that will dominate retail innovation in 2022 and beyond. We are honoured to be invited to deliver a keynote speech, featuring Sherrie Ling, Team Lead of iClick’s APAC Client Success Team, to share how WeChat’s mini-program is fuelling a new generation of cross-border e-commerce growth in China with its private domain traffic management capabilities.
Key Takeaways:
-The WeChat mini-program has taken Chinese e-commerce industry by storm, achieving 450 million daily active users in 2022
-The biggest advantage of WeChat mini-program is the control brands have over their data
-WeChat mini-program enables brands to manage owned private domain traffic and draw actionable insights for sustainable sales growth
Click here to watch the replay: https://iclk.co/9N46eg (1:00:40 - 1:10:00)

More Posts

Innovation, AI & Meaningful Connections at Campaign 360 Singapore

May 26, 2026

iClick connected with Asia’s top marketers at Campaign 360 Singapore, showcasing MIA AI Agent and insights on intelligent marketing innovation.

 

Innovation, AI & Meaningful Connections at Campaign 360 Singapore

May 26, 2026

iClick connected with Asia’s top marketers at Campaign 360 Singapore, showcasing MIA AI Agent and insights on intelligent marketing innovation.

 

iClick Recognized as Amap (Gaode Map) “Brand Pioneer Partner”

April 15, 2026

iClick is recognized as an Amap (Gaode Map) Brand Pioneer Partner, strengthening its capabilities in location-based marketing to drive O2O business growth and real-world consumer engagement in Hong Kong, Macau and Southeast Asia.

 

Energy, Insights & Connections at Campaign Connect Hong Kong

March 10, 2026

iClick connects with 140+ marketing leaders at Campaign Connect Hong Kong 2026, sharing insights on AI, data-driven strategies, and digital transformation.

 

Welcoming the Year of the Horse at iClick!

February 27, 2026

iClick celebrates Chinese New Year with festive office decorations, traditional food stations, and a joyful red packet game, welcoming the Year of the Horse together.

 

Gaode Map Marketing 2026: Capturing High-Intent Travelers with iClick

January 8, 2026

Discover how iClick empowers brands through Gaode Map (Amap) Marketing with data-driven, location-based strategies to capture high-intent travelers and drive measurable growth.

 

iClick Year in Review: 2025

December 29, 2025

iClick’s 2025 Year in Review is a look back at our key events, industry insights, and collaborations on the digital marketing and data-driven strategies of China social media.

 

A Season of Giving, Caring & Celebrating Together at iClick

December 24, 2025

iClick supports the community by donating resources and volunteering with Feeding HK, joining hands to make a positive local impact.

 

iClick’s HK Event Recap: Unlocking China’s Digital Powerhouse with Alibaba Group Ecosystem

December 18, 2025

Discover key highlights from iClick’s Hong Kong event with Alibaba Group, exploring data-driven marketing innovations and new ecosystem capabilities powering China-connected growth.

 

We use cookies to give you the best digital experience. By continuing to browse this site, you give consent for cookies to be used.  To learn more information about the use of cookies, please visit our cookie policy.