Skip to content
Back to Posts
Exciting Release: iClick’s Chinese Outbound Travelers Whitepaper 2024

Exciting Release: iClick's Chinese Outbound Travelers Whitepaper 2024

Exciting news! We are delighted to announce the release of iClick's latest whitepaper, titled "2024 Chinese Outbound Travelers Whitepaper," which coincides with the resurgence of China's outbound tourism. This whitepaper was developed in collaboration with industry leaders, including Qunar.com, one of China's leading online travel platforms, and Ocean Engine, a comprehensive commercial digital marketing platform under the Douyin Group.

As reported by Qunar, the number of Chinese tourists traveling has already recovered and reached the levels seen in the second half of 2019, indicating a promising return to pre-pandemic levels. Moreover, there has been a significant surge in demand for travel-related content on China's digital platforms like Douyin, reflecting the growing enthusiasm for outbound travel among Chinese consumers.

This whitepaper provides comprehensive insights into China's outbound travel sector and the latest consumption trends. By leveraging these insights, brands and marketers can make well-informed decisions and tailor their strategies to effectively engage with Chinese outbound travelers.

Click Here to download the full whitepaper and gain a competitive edge in the dynamic Chinese outbound travel market.

Tag :

China Advertising Solutions Marketing Strategy

More Posts

Unveiling the "New Hongkongers": iClick Shares Insights at Marketing Interactive's Content360

July 3, 2024

At the recent Content360 in Hong Kong, iClick's Business Development Director, Alison Shih, discussed the growing population of immigrants from Mainland China to Hong Kong - the 'new Hongkongers'. Based on insights from iClick's latest publication, "Engaging Affluent New Hongkongers: A 2024 Digital Media Report", this new consumer group represents a significant opportunity.

 
China Advertising Solutions iClick Event Marketing Strategy
Learn More

iClick Wins Premier Greater China Social Media Agency Award at CORPHUB GBAMOB Awards

June 28, 2024

Exciting news! We are honored to share that iClick has been recognized as the Premier Greater China Social Media Agency at the CORPHUB GBAMOB Awards.

 
China Advertising Solutions iClick Award Marketing Strategy
Learn More

IAB Hong Kong x International Travel Expo Panel Sharing

June 17, 2024

At the recent IAB Hong Kong x International Travel Expo panel sharing on "Elevate Your Marketing: Harnessing Data-Driven Consumer Insights in the Travel Industry", Mario Chow, Senior Business Development Manager at iClick, along with other panellists, shared invaluable insights on leveraging data, engaging content marketing strategies, and AI technology to create more impactful and effective marketing campaigns.

 
China Advertising Solutions iClick Event Marketing Strategy
Learn More

iClick’s Hong Kong Office as World Food Rescue Week's Food Collection Point

June 14, 2024

As the supporting partner of this year’s Food Angel World Food Rescue Week, iClick’s Hong Kong office was also one of the food collection points for this meaningful annual event.

 
ESG iClick Moment
Learn More

HKRMA X DALA event, "Data Empowers Retail: How Data Unlocks Sales Opportunity"

June 12, 2024

iClick was delighted to participate in the HKRMA X DALA event, "Data Empowers Retail: How Data Unlocks Sales Opportunity" in Hong Kong.

 
Big Data China Advertising Solutions iClick Event Marketing Strategy Xiaohongshu
Learn More

Successful Conclusion of the "Decoding the Chinese Traveler Landscape: Digital Strategy for Marketers 2024" Conference in Bangkok

June 11, 2024

We are delighted to announce the successful conclusion of the "Decoding the Chinese Traveler Landscape: Digital Strategy for Marketers 2024" Conference, which was recently held in Bangkok.

 
China Advertising Solutions Marketing Strategy Xiaohongshu
Learn More

iClick Proudly Supports Food Angel World Food Rescue Week 2024

May 27, 2024

At iClick, we believe in the power of collective action to create positive change. That's why we're proud to support Food Angel World Food Rescue Week 2024 (May 30 – Jun 5), an incredible initiative dedicated to rescuing surplus food and fighting hunger.

 
ESG
Learn More

iClick Recognized as Excellent Agency at Meituan Dianping Client Event in 2024

May 23, 2024

We are honored to have been recognized with the 2024 Excellent Agency Award at Meituan Dianping's Client Appreciation Event in Hong Kong. As a valued agency partner, we were grateful for the opportunity to attend this insightful event.

 
China Advertising Solutions iClick Award Marketing Strategy
Learn More

iClick's Successful Showcase at the TFWA Asia Pacific Exhibition & Conference 2024

May 21, 2024

We had an incredible time at the TFWA Asia Pacific Exhibition & Conference in Singapore! As a TFWA i.lab Asia exhibitor, we had the privilege to showcase our innovative digital marketing solutions and connect with industry professionals.

 
China Advertising Solutions iClick Event Marketing Strategy
Learn More

We use cookies to give you the best digital experience. By continuing to browse this site, you give consent for cookies to be used.  To learn more information about the use of cookies, please visit our cookie policy.

OK