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Winning over Chinese Travelers as China’s Border Reopens

Winning over Chinese Travelers as China’s Border Reopens

China, the world's largest market for outbound travel pre-COVID, reopened its border to international travelers on Jan 8 2023, lighting up prospects for global economic recovery. According to Trip.com Group data, overseas travel orders for the seven days during Spring Festival had surged by 540% YoY. It is expected that overseas tourist destinations will welcome an influx of Chinese tourists during the holiday.

iClick offers a one-stop travel retail solution with tailor-made strategies to precisely target and engage Chinese travellers at different stages of travel, providing international brands with a deep understanding of travelers’ behaviors, from pre-trip to in-market to post-trip. Our proprietary Travel+ solution leverages unique data sources from iClick, Tencent and Tongcheng Travel to Identify Chinese with overseas travel intentions via different media platforms. Contact us now: https://lnkd.in/g8wkZSar

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