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KOL等於網紅嗎？合作對象怎麼挑？搞懂KOL行銷就看這一篇！
February 5, 2026
KOL與網紅有何不同？本文從KOL是什麼開始，說明KOL的定義與構成要素，比較KOL和網紅的分別，整理品牌和KOL合作需留意的4大重點，文末推薦專業代理商，幫助品牌與小紅書KOL合作，輕鬆創造高聲量。
小紅書推廣全攻略｜學會這些小紅書營銷秘訣，超高流量不是夢！
February 5, 2026
小紅書推廣如何快速出圈？本文將說明品牌在小紅書宣傳的好處，整理6招經營策略，深度解析廣告投放、網紅合作等多種營銷方式，並首推專業服務商「iClick」，幫助品牌掌握流量密碼，量身規劃爆款行銷方案。
iSuite Insight Issue #23: Decoding China’s Winter Skiing Phenomenon: Marketing Trends and Insights in 2026
February 5, 2026
Discover iClick insights on how skiing has become into China’s signature winter activity, from audience behavior to content insights, and how Xiaohongshu shapes winter ski inspiration and decision-making. Learn key engagement strategies for brands targeting the 1 trillion RMB market.
Driving Online-to-Offline Retail Impact with Baidu Maps: Luk Fook Jewellery Showcase
February 3, 2026
Learn how iClick leveraged Baidu Maps to reach Chinese outbound travelers in Hong Kong, driving real-time store visits through precision geo-targeted marketing.
Chinese New Year 2026: China E-commerce Trends to Watch on Douyin
January 29, 2026
Explore 2026 Chinese New Year trends shaping China e-commerce on Douyin, from “Short Drama” boom to emotional gifting to O2O integration, discover how iClick drives festive growth.
Chinese Media Insight Spotlight #19 - January Media Updates
January 22, 2026
Discover January’s China media and platform updates, from Xiaohongshu IP marketing and CNY activation to Fliggy’s AI bookings and Baidu’s 24/7 Merchant AI sales solutions.