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iAudience Insights Spotlight – Issue #12: Explore the Modern Trend of Traveling in China

iAudience Insights Spotlight – Issue #12: Explore the Modern Trend of Traveling in China

iAudience Insights Spotlight – Issue #12: Explore the Modern Trend of Traveling in China

The travel market in China is beginning to show signs of recovery reflecting people’s restored enthusiasm for domestic travel. According to the Ministry of Culture and Tourism, China saw a total of 230 million domestic tourist trips during the five-day Labour Day holiday in 2021, marking a year-on-year rise of 119.7 percent which illustrated a robust recovery in China’s tourism market.

Check out our twelfth issue of “iAudience Insights Spotlight – China Travel Apps in the Spotlight”, leveraging iAudience’s latest Chinese netizens data so as to understand the profile of audiences interested in traveling, covering their demographics and psychographics dimensions.

Read our “iAudience Insights Spotlight” now to explore the actionable insight for worldwide marketers to tap into the enormous Chinese tourism market.

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