Skip to content
iClick has been crowned as one of the top Martech players in 2021 China’s iResearch MarTech Market Report

iClick has been crowned as one of the top Martech players in 2021 China’s iResearch MarTech Market Report

We are excited to announce that iClick has been selected as one of the top Martech players in the latest "2021 China’s MarTech Market Report” developed by iResearch, a leading professional market research and consulting company focuses on online audience measurement and consumer insights in China.

In this special edition, it covers the latest Martech showcases in China and how quickly iClick is transforming over the past years in the form of providing innovation in its core products as to offer marketers a new perspective on how to leverage future marketing technologies in meeting their business objectives. Integrating data from multiple sources into one centralized marketing database isn’t a new concept but the use of AI and automating this integration process is a key win that iClick brings to the market along with omnichannel capability.

We are well recognized with our proprietary enterprise and marketing cloud platform covering 98% of Chinese internet users, empowering enterprises with full stack marketing and enterprise solutions to build new engines for digital growth, improving both business performance and efficiency.

 

Read more (written in Simplified Chinese only):  https://bit.ly/3dSaXjX

More Insights

Festive Trends on Xiaohongshu: Marketing to Chinese Travelers in Hong Kong

December 10, 2024

As the year draws to a close, searches related to celebrating Christmas and New Year's Eve (雙旦) on Xiaohongshu (XHS) have surged, indicating a growing enthusiasm for holiday travel. Hong Kong stands out as a premier destination for Chinese travelers, offering a captivating blend of tradition and modernity. Below are what the Chinese travelers are looking for and how brands can engage.

 

UnionPay Enhances Travelers’ Payment Experience in China with Alipay and WeChat Pay! 

December 4, 2024

UnionPay now enables overseas-issued cards to effortlessly link with Alipay and WeChat Pay. This means that international visitors can enjoy the convenience of QR code payments by simply connecting their UnionPay cards to these widely-used apps, just like locals!

 

KOL行銷新手必讀:KOL是什麼?品牌如何選KOL合作對象?

November 28, 2024

KOL是什麼?KOL如何產生影響力?本文將介紹KOL意思,分析KOL網紅分別,並提供選擇KOL合作對象的注意事項給你參考。最後推薦小紅書KOL行銷公司iClick,馬上借助KOL聲量宣傳,行銷好輕鬆!

 

WeChat Pay's Integration with Taobao: a Game-Changer for Chinese E-commerce

November 26, 2024

Exciting news for merchants and shoppers! Taobao has integrated WeChat Pay as a payment option for all stores on Taobao and Tmall! This update enhances the shopping experience and opens incredible opportunities for merchants to attract WeChat Pay users and tap into a vibrant new customer base!

 

Unlock Brand’s Potential in this Year-End Gifting Season!

November 19, 2024

As the year-end holidays draw near, it's prime time to seize the incredible opportunities of this bustling shopping season! The Chinese gift economy is projected to reach RMB 1.4 trillion in 2024, soaring to RMB 1.6 billion by 2027. This is your chance to fully embrace China’s vibrant gifting culture!

 

iSuite Insights Spotlight – Issue #18 China’s Evolving Perfume Market Landscape 2024

November 14, 2024

The burgeoning perfume market in China is experiencing a remarkable growth in the coming years, especially comparing to the mature markets in other countries. According to an industry white paper, China's perfume market is projected to grow significantly from 22.9 billion yuan in 2023 to 44 billion yuan by 2028, with a CAGR of 14%. Trending perfume topics on Xiaohongshu reflect Chinese consumers’ high demand for high quality products that express individuality and personality.

 

Baidu Levels Up: Exciting Updates for Marketers!

November 12, 2024

WeChat mini-programs are now directly accessible from Baidu search results, and this means a smoother journey for customers and a significant boost in efficiency and conversion rates for your brand. Just imagine the impact on your marketing strategies!

 

Supercharge Your Double 11 Sales with Fliggy's Exciting Upgrades!

October 31, 2024

Fliggy is elevating the Double 11 Shopping Festival! Get ready to shine with Fliggy's incredible upgrades, crafted to supercharge your festive marketing efforts.

 

Unlock E-Commerce Opportunities in Double 11 Shopping Extravaganza

October 29, 2024

Double 11 has become China’s largest online shopping festival. Initially a single-day event on November 11th, it has now evolved into a multi-week shopping extravaganza, starting as early as October.

 

We use cookies to give you the best digital experience. By continuing to browse this site, you give consent for cookies to be used.  To learn more information about the use of cookies, please visit our cookie policy.